From the moment that we opened our first store in Northern California in 1974, Cycle Gear has been about one thing; providing motorcyclists with the gear that they need to better enjoy life on two wheels. That, combined with our commitment in providing the industry-leading customer service, has been the cornerstone of our success over the years, and continues to guide us each and every day.

We are riders and racers. We are technical gear-heads and tinkerers. We are lovers of all things moto, and our mission is to provide a diverse catalog of gear and knowledge to help like-minded riders every step of the way. From our product experts’ relentless pursuit of the latest and greatest new motorcycle gear, to our industry-leading Customer Service team who specialize in efficiently and effectively ensuring that you are satisfied with your Cycle Gear experience, our commitment to riders permeates every facet of what we do both online and in our growing number of store locations nationwide. In addition to our decades-long relationships with industry-leading brands, our experience in the industry has allowed us the opportunity to work closely with some of the world’s best clothing and accessory manufacturers to develop new products that offer style, protection, and functionality at “factory direct” prices.